Grow.
Innovate.
Connect.
Join us at Connect… Canada’s Pet Trade Expo. Celebrating and promoting the growth of the Canadian pet industry with manufacturers, distributors, specialty pets live and more. A business to business show like no other.
May 22-23, 2025
Niagara Falls Convention Centre
Let's Connect.
Join us at Connect, the Canadian platform for collaboration and innovation in the pet industry!
We are dedicated to bringing together Canadian and global pet industry leaders—including manufacturers, retailers, and suppliers—to foster strong relationships and drive success.
At Connect, you'll find invaluable opportunities for networking, education, and dialogue, all designed to help pet businesses thrive in an ever-evolving market. Our Connect Tool Box vendors and expert speakers are here to share powerful insights and strategies to help you grow your business.
This event is more than just a gathering—it's a community committed to empowering retailers
with the knowledge, skills, and connections they need to succeed. We advocate for innovative solutions and ensure retailers have access to brands that truly support them.
Built by pet professionals, Connect values your input! We invite you to share your vision and insights to make this experience even more impactful for your business. Join us in shaping the future of the pet industry—let’s grow together!
Connect:
A B2B pet trade event celebrating the Canadian pet industry hosted and created with a team that is 100% built with individuals and vendors from the Canadian Pet Industry.
Connect Lounge
Attendees and Exhibitors can enjoy all the amenities of the Connect Lounge. A spacious seating area with beverages, charging stations and plenty of seating area for impromptu meetings.
Education Stage
Connect brings 2 days of educational talks to attendees. Visitors will hear from Jennifer Murray, Jordan Milgrom, and financial advice through RBC, Moneris and ADP.
Fresh Food Showcase
A highlight of the show is Connect's Fresh Food Showcase featuring a variety of frozen and gently cooked products from many of the Connect Exhibitors. Thanks to Habco for the great looking freezer setup.
Connect Live
Thursday night features Connect Live at the NFCC with the Orange Man Band. The evening will kick off with $10,000 in cash giveaways to retailers and exhibitors.
Weruva Acquires Cat Person
Weruva International, Inc., a Natick, Mass.-based pet food manufacturer, has acquired Cat Person, a direct-to-consumer (DTC) brand offering high-quality meal plans to cats and their owners. This acquisition marks a significant step for Weruva as it aims to expand its footprint further and build upon its legacy of producing high-quality pet foods, according to company officials.
"Adding this popular brand to our portfolio aligns perfectly with our “more food, more bowls” philosophy, strengthening our commitment to the health and happiness of pets everywhere,” said David Forman, Weruva president. “This strategic move not only positions us to gain invaluable insights into the successful DTC model that Cat Person has assembled, but our strength and relationships with brick-and-mortar retailers also fills in a gap for the Cat Person brand.”
During this transition period following the acquisition, Cat Person customers can expect the same level of quality and service they have grown accustomed to, now broadened to include an even wider range of exceptional pet food options from Weruva, officials said. The ordering process and the quality of goods delivered to consumers will continue to uphold the same standards that customers have come to expect and trust, officials added.
Cat Person customers are encouraged to follow Weruva's social media channels and subscribe to their email list to stay updated on developments in this acquisition. Weruva will continue to update all customers as more details become available.
Care of Pet Product News
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